“The client is responsible for the results.”


This is a popular belief and statement used in the coaching industry…

FOR COACHES WITH DOLLAR STORE STANDARDS

For those of you that are not coaches, that first line essentially operates like an “as is” policy. 

It’s the same operating standard that a shifty car salesman makes when they KNOW they are selling you a lemon OR when they sell you a lemon and don’t want to accept responsibility.

It’s also very similar to the same operating standard you get when you buy something from THE DOLLAR STORE. 

Who Cares, You bought it, You keep it.

A bottom-barrel coach sells you on a process where they don’t understand the finite nuances that humans go through on a coaching journey AND if the client doesn’t get what was promised their position is “YOU PAID FOR IT, NO REFUND POLICY, I’M OUT.”

This is BOTTOM OF THE BARRELL COACHING or what I like to call “DOLLAR STORE COACHING”

It’s a coaching service that operates at the low-grade frequency of the coach.

Doesn’t necessarily mean the coach is a bad person.

It does mean that you’re dealing with someone that doesn’t understand the BUSINESS OF TRANSFORMATION..

So, as a solution-focused fella, here’s my invitation to coaches questioning whether they are operating at the highest level of standards for their clients…

RAISE THE BAR. RAISE YOUR STANDARDS.

For coaches fighting with dollar store standards fighting for scraps at the bottom of the barrel,

It’s NOT about results…it’s about revenue.

It’s NOT about love, empathy, and compassion for their clients…it’s about currency.

It’s NOT about LEADERSHIP…it’s about making a buck THEN passing the buck.

So as a solution-focused guy, here’s my invitation to coaches with the slightest inkling that they need to assess the standards of their coaching services…

RAISE THE BAR. 

RAISE YOUR STANDARDS.

I wish someone had told me this.

Yes, in my journey through coaching, I have had moments where we did not deliver to a client’s fullest expectations.

Yes, in my journey through coaching, we have had moments where we did not meet, set nor raise the bar NOR did we seek to know where the bar should be set.

As a man that practices radical responsibility, I TAKE FULL RESPONSIBILITY FOR MY ERRORS.
Then I made a commitment, I decided to GO ALL-IN, I doubled down on standards and tripled down on EXCELLENCE.

 We stepped up our CLIENT DELIVERY, SYSTEMS, AND PROCESSES, SALES PROCESS, ADMINISTRATION & BUSINESS OPERATIONS.

The ALL-IN CEO is a team (of 8) and we continue to step up in the commitment to improve our intention to constantly refine our ONBOARDING, COACHING MODALITIES, CLIENT MANAGEMENT, and for the coaches that say “I don’t have a tangible product”  we have mastered the art of converting an intangible process into TANGIBLE RESULTS.

Most importantly we have upgraded our LEADERSHIP and that starts with the Firestarter. 

Please make no mistake about it, I am the big kahuna, The big dog. The man in charge.

If it’s running right or it AIN’T RUNNIN…then it’s on ME.

And I carry the responsibility PROUDLY to deliver for all my clients on these 6 foot 8-inch shoulders.

As a result, through routine refinement, growth, and constant iteration, we’ve generated over $500k in business and have a 70%  RENEWAL RATE FOR 1:1 CLIENTS. Because we up our game so they can up their game.

Every coach gets a wake-up call, we continue daily to get ours. Let this post be yours. 

Because a solution-focused Firestarter, my invitation to coaches questioning the degree or measure of your coaching services, I have an offering for you…

RAISE THE BAR. 

RAISE YOUR STANDARDS.

Stop sitting on the fence.

It’s time to go ALL-IN.

With Love and Fuego.
The Firestarter